London-based Nothing will manufacture its entire global smartphone volume in Chennai, becoming the latest brand to make India its sole production base.
Consumer tech brand Nothing announced it will consolidate its entire global smartphone manufacturing in Chennai, shipping India-made devices to Europe, Japan and Southeast Asia from next quarter.
The decision — weighed against expanding in Vietnam — came down to production-linked incentives, a maturing component ecosystem and improving port logistics.
India now assembles phones for export at a run-rate exceeding $25 billion annually.
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